Product Security And Surveillance Capitalism: Ring And Avast Fumble Privacy,...
It’s been a rough couple of months for Ring. Multiple security and privacy issues have plagued the physical security device maker, it’s responded poorly by casting blame on users, and following that,...
View ArticleThe CISO’s Guide To Working With Early-Stage Cybersecurity Firms
Cybersecurity has emerged as one of the hottest markets for venture capital investment over the past few years. With nearly 1,300 active companies with investments providing security software and...
View ArticleSANS CTI Summit Recap: It’s All About The Process
Crystal City again hosted the eighth SANS Cyber Threat Intelligence Summit, with several hundred attendees. CTI Summit cochairs Rick Holland, Rebekah Brown, and Katie Nickels again planned a fun,...
View ArticleIf Your Sales Are Down, Don’t Blame Coronavirus Yet
Since its origination in Wuhan, China, the coronavirus has spread to 20 countries to date, and retailers around the world are worried. As the virus spreads and a travel ban affecting over 50 million...
View ArticleCheck Point’s CPX 360 2020 Conference In New Orleans — Secure Your Everything
Veteran firewall vendor Check Point Software Technologies (hereafter Check Point or CP) held the US edition of its 2020 CPX 360 conference this week in New Orleans. The event gave industry analysts a...
View ArticleThe Future Of The CISO — Six Types Of Security Leaders
When starting a project like “The Future Of The CISO” report, it’s a daunting exercise. While we don’t always share the background inspiration for our research, this time it’s quite important and will...
View ArticleSuper Bowl LIV Highlights The New Normal For Agencies
The Super Bowl is a perfect illustration of the trajectory of the advertising agency industry in transition, despite its cherished position as advertising’s premier event. Super Bowl Sunday remains one...
View ArticleTech-Driven Innovation Transforms The Shipping Industry
(coauthored with Han Bao, senior research associate) As we enter 2020, talks of recession are widespread. This is scary for all industries and in particular for shipping, as its fate is tightly linked...
View ArticleNew Forrester Forecast Shows That Global Tech Market Growth Will Slip To 3%...
Despite the excitement around leading-edge technologies such as AI and big data and the tremendous success of cloud vendors, Forrester’s latest forecast for the global tech market shows growth slowing...
View ArticleAnswers To Common CX Questions
I recently took part in Forrester’s Predictions 2020 webinar. Attendees were able to ask me their burning customer experience (CX) questions. There were a lot of CX questions this year (as you can see...
View ArticleThree PIM Trends To Watch In 2020
With the first month of 2020 officially behind us, I’m continuing to explore the broadening role of product information management (PIM). Watch the video blog above to hear about three trends I’m...
View ArticleApple Breaks The Shackles On Mapping Data
When Apple launched Apple Maps in 2012, it didn’t go so well. The launch wound up on the show Silicon Valley as an example of just how badly a launch could go. Part of the challenge is that Apple was...
View ArticleFORRward: A Weekly Read For Tech And Marketing Execs
Leadership Transition At IBM Means More Cloud, More Cloud Services, More Cloud Focus IBM is unlikely to ever have the economics of an Amazon, Azure, Google, or Alibaba. But it does have the largest...
View ArticleThe Security Snapshot: Data Privacy, The Biggest Concern Of The New Decade
At the end of 2019, Forbes identified data privacy and security as the most pressing issue in the upcoming decade. The issue is already prevalent: Every day, a new story crops up about leaked,...
View ArticleWelcome To A New Era Of Employee Enablement
Happy New Year! As I reflect on all the research Forrester did in 2019 on employee experience, end user computing, and modern management, I couldn’t help but think how much the end user computing world...
View ArticleHow Banks Still Make It Too Hard For People To Open An Account
Here’s what real-world bank prospects told us about trying to open a checking account: “The website did not fully answer my question . . . ” “There were so many descriptive words that I had a hard time...
View ArticleWhy And How To Create A Design System And Get Help With It
Fifty percent. That’s the percentage of design professionals who say their company now uses a design system according to our 2019 State Of Design Team’s survey. And a whopping 74% of those companies...
View ArticleFirst Apple, Now Amazon: Goldman Sachs’ Move To Help Big Tech Into Banking
Goldman Sachs has already partnered with Apple on its credit card, and we now hear that the firm is close to striking a deal with Amazon on small business lending. What does it mean, and should...
View ArticleGoogle Breaks Out YouTube And Cloud In Q4 2019 Earnings
Google’s parent company, Alphabet, released earnings on Monday. For the first time, the company more specifically broke out YouTube and Google Cloud’s revenues, which gives us better insights into the...
View ArticleSAP Makes The Right Decision By Extending Support For Business Suite 7
SAP today announced that it will continue to support customers on Business Suite 7 until 2030. This won’t surprise many people, because the 2025 deadline was unrealistic given how slowly SAP’s...
View Article