Quantcast
Channel: Featured Blogs - Forrester
Browsing all 3222 articles
Browse latest View live

Research Announcement — Now Tech: European Managed Security Services...

The first stage of my update of my 2018 evaluative research on the European managed security services provider (MSSP) market published this week. “Now Tech: European Managed Security Services...

View Article


PandemicEX: La perspectiva de los empleados españoles sobre el coronavirus

Los primeros resultados de nuestra encuesta “PandemicEX” ya están listos, con respuestas de más de mil empleados del Reino Unido, Francia, Alemania, Italia y España para ayudarnos a descubrir cómo...

View Article


Putting The LOL Back In LOLBins

As I’ve continued to analyze the round 2 results from the MITRE ATT&CK evaluation, I’ve had the opportunity to speak to more and more vendors that have indicated that one of the areas they...

View Article

Take These Three Steps To Build Your CX Improvement Business Case

Building a successful CX business case requires a strong foundation. Get three best practices here for successfully building your CX business case.

View Article

Future Of Retail 2020: Retail Marketers Face Privacy And Data Ethics Regulations

Forrester retail industry analysts provide insights on how privacy and data ethics regulations will affect retail marketers.

View Article


IoT Makes More Sense When You Break It Down Into Three Business Scenarios

Business leaders always want more information about business operations and customer interactions than they have. The technologies of the internet of things (IoT) promise to provide sensing and remote...

View Article

Accelerating Your Move To Cloud? Our Assessments Aid Your Choices

As the Covid-19 crisis erupted in early March 2020, anecdotal evidence suggested public cloud services would play a big role in enterprise responses. The financial evidence arrived in late April...

View Article

Managing Costs In Azure

Cost management is a topic that consistently comes up in inquiry, regardless of whether the original question was about cost management or about other aspects of cloud strategy. Up until recently, cost...

View Article


Consumers Weigh Travel Industry Uncertainty With Growing Desire For Adventure

Stay-at-home orders and pervasive consumer fears have devastated the travel industry, which, after setting profit records a few months ago, has been reporting losses around $18 billion a week since...

View Article


Quantifying COVID-19 For The Tech Channel — May 8 Update

With COVID-19 still spreading and broad quarantines, shutdowns, and other measures to contain it continuing, it is still impossible to make definitive predictions of its impact on the tech channel....

View Article

How The COVID-19 Crisis Will Impact Marketing Spend Between Now And 2022

The current COVID-19 has crisis upended CMO priorities and budgets, leaving many scrambling for alternate revenue sources, and all asking: what in the world to I plan for now? To develop guidance in...

View Article

COVID-19, Automation, And You

The COVID-19 crisis has made automation a boardroom imperative, not just as a mechanism for cost takeout, but also as a tool for risk mitigation and business resiliency.

View Article

Sortir du confinement pour entrer dans la crise

Bien qu’il y ait déjà plus de 12 millions de chômeurs partiels, de nombreux français ne semblent pas encore réaliser l’ampleur de la récession économique qui s’installe. Ils vont sortir progressivement...

View Article


Red Hat’s Marketplace Seeks To Simplify Kubernetes (K8s) Management

The biggest announcement from Red Hat’s Summit virtual event was Red Hat Marketplace, operated by IBM. Building on its existing container orchestration software, OpenShift, Red Hat has created a...

View Article

Think Adaptive For The 2020s

In 2020 successful businesses will focus less on accurately predicting the future years in advance. Instead they will become the kind of company that proactively adapts and shape-shifts as events...

View Article


FORRward: A Weekly Read For Tech And Marketing Execs

COVID-19 Accelerates Momentum For Sales Engagement B2B sellers face the most challenging selling environment of their lifetimes. Business leaders who already invested in sales digital transformation...

View Article

How To Decide If An Emerging Marketing Channel Is Right For You

The whole world and economy has changed over the past several months due to the pandemic. The global economy is in a recession. Advertisers are decreasing media budgets, which is leading to...

View Article


Business Resilience Is No Longer Optional

Too many business and technology leaders have referred to the global pandemic as a black swan — an entirely unpredictable and devastating event. The truth is that a global pandemic was entirely...

View Article

Redesign Your Physical Location To Successfully Welcome Customers Back

To encourage customers to come back and usher in economic recovery, companies must plan to redesign their physical-location experiences to address customer fears of COVID-19 and their desire to...

View Article

Distinguish Hot From Hype In Retail Tech Investments For 2020

In the highly competitive world of commerce, retailers and brands must invest in tech initiatives that will differentiate them, drive revenue growth, and keep their customers satisfied. For our annual...

View Article
Browsing all 3222 articles
Browse latest View live