A (Relative) Newbie’s Impressions Of NRF 2019
2019 marks my third year attending the NRF Big Show. I’ve been to enough shows to have an informed opinion but few enough that it still feels new — Goldilocks-approved! A few quick impressions: China...
View ArticleChina’s Tech Market Will Grow By 4% In 2019 And 7% In 2020
Growth in China’s technology market will slow in 2019 due to geopolitical tensions and economic pressures but will rebound in 2020. Our just-published “China Tech Market Outlook, 2019 To 2020” report...
View ArticleBe Better Than Best-Guess Development
Developers sometimes feel as though they work in the dark, writing code, pushing updates, and delivering features but remaining detached from the customers they serve. Often relying on feedback from...
View ArticleThe Billion-Dollar Healthcare Problem You Can’t Just Walk Off
(Caleb Ewald contributed to this blog.) Super Bowl LIII is right around the corner, and we’ve begun reading the tea leaves and perusing injury reports to divine the future with precision. Will the Pats...
View ArticleWelcome To The B2B Marketing Renaissance
A long time ago, Peter Drucker, a man whom Businessweek once called “the father of business management,” wrote: This was written a long time ago — a few years before I embarked on my long career as a...
View ArticleNew Retail Isn’t The Future — It’s The Present
The future of retail is already here: Alibaba’s New Retail is reshaping the retail landscape in China and beyond. JD.com, Tencent, and traditional retailers like Starbucks and Walmart are all jumping...
View ArticleHappy Data Privacy Day — Five Lessons Learned On Regulatory Enforcement
In the United States, Europe, Canada, and India, January 28 is designated Data Privacy Day to mark the signing of the first legally binding, international treaty that dealt with data protection and...
View ArticleAccelerate Revenue Growth With Digital Innovation
CEOs want to understand how digital translates into revenue growth. They don’t just want to hear how similar companies have digitally transformed; they want to understand what the net result was on...
View ArticleAccelerate Innovative Digital Transformation
Quick video perspective on applying design thinking to business strategy.
View ArticleDecoding Patterns In Consumer Behavior Empowers Leaders
When sociologist Jane Jacobs artfully depicts crowds on a city sidewalk, she may as well be describing consumers. In Jacobs’ words: “Under the seeming disorder . . . is a marvelous order. It is a...
View ArticleTech-Driven Innovation: The Inevitable And Revolutionary Future Of IT
Technology has changed virtually everything: the way we work, the way we live, the way we play, and, at a basic level, how humans relate to each other. On the business front, it has fueled the power...
View ArticleEngage With Apple To Engage With Patients
In yet another sign that Apple has its sights fixed solidly on the healthcare industry, the company has secured a strategic partnership with another national health insurer, Aetna. Apple, it turns out,...
View ArticleThe Tumult In The Smartphone Industry Continued In 2018
2018 brought no calm to the smartphone industry, and Apple’s Q1 2019 earnings are an indication that the trend will continue this year. After years of consistent double-digit growth rates, a slowdown...
View ArticleWealth Management Firms: You Need Videos On Your Websites And Apps
When digital channels such as websites arrived, they were designed in large part as “pieces of paper” delivered on a computer screen (thus, the still-widely-used term “web page”). But the human brain...
View ArticleThe Three Key Actions That Will Define Insurance Tech Investment In 2019
The Future Will Temper Insurer Optimism In 2019 Insurance business technology teams caught a few breaks in 2018. There were fewer, though costly, insured weather losses, as well as new thinking by...
View ArticleLike Teflon, Scandals Don’t Stick To Facebook As 2018 Delivers User And Ad...
Facebook’s tumultuous year made approaching the social giant’s Q4 2018 earnings call complicated, to say the least. Days before the call, news hit that Facebook is consolidating the back-end tech of...
View ArticleInvest In These Video Technologies That Drive Growth
In our new Forrester Tech Tide™ on video technologies for customer and employee experience, we took a look at 18 technologies that support video initiatives. Read the report to find out more about...
View ArticleEating Our Own Zero Trust Dog Food
It is high time for Forrester to demonstrate Zero Trust in a practical application scenario, our upcoming virtual reference architecture project aims to do just that.
View ArticleFit Analytics Drives Growth And Profit For Apparel Retailers
This year, NRF was a happy affair: Retailers were celebrating a successful holiday season, year-on-year growth, and a net increase of store openings. Beyond the traditional focus on top-line growth,...
View ArticleScoring Big With Data: The New Age Of Analytics In Sports
Sports: the games we know and love. We love to play and watch these games so much, in fact, that in the US, there are only two days during the year when the four major pro sports leagues aren’t playing...
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